Underwriting Information for Businesses

What is Underwriting?

Underwriting is a non-commercial means of demonstrating your support for low-power community radio by bringing your message into the broadcast in a manner that complies with our FCC license.

The Radiator staff can work with you to produce an underwriting message of one or two sentences - about 20 seconds long - that may contain:

• Your company name, location, telephone number, and web address;
• Your established corporate slogan as long as it's not promotional;
• A "value-neutral" description of your products or services;
• Trade names of the products you offer.

The rules governing our LPFM license prevent messages from containing calls to action, promotional or qualitative language, price information, or inducements to buy or sell.

The Radiator's programming is diverse, carrying the local community's eclectic spirit and interests onto the airwaves. Underwriting sustains this inclusive, local, and independent media outlet.

Mentions	1/4 Year	1/2 Year	Full Year
2 Each Week	$149.50 (26 mentions, $5.75 each)	$221 (52 mentions, $5.24 each)	$312 (104 mentions, $3.00 each)
5 Each Week	$260 (65 mentions, $4.00 each)	$325 (130 mentions, $2.50 each)	$520 (260 mentions, $2.00 each)
10 Each Week	$325 (130 mentions, $2.50 each)	$520 (260 mentions, $2.00 each)	$858 (520 mentions, $1.65 each)

For more information, or to support the Radiator via underwriting, call Jim Lockridge at (802) 865-1149.

Learn more about underwriting by downloading our underwriting pamphlet (PDF).